Get Involved

Advanced driver assistance systems (ADAS) require numerous and integrated sensors to accurately determine situational assessment and action implementation. ADAS technologies such as video, radar, LIDAR, ultrasonic and infrared (IR) sensors are being increasingly utilized by the OEMs and Tier1 suppliers.

The ADAS market was estimated at $32 billion in 2017 and is expected to reach $60 billion in 2025. What’s driving this market growth and which consumer demands will shape the next developments? What challenges are suppliers facing? What new design, reliability, and packaging requirements need to be considered? How will artificial intelligence be integrated into the sensor processing and fusion systems? These key questions will drive the in-depth presentations and discussions at our annual conference.

Conference Topics

  • Business trends, market projections, M&A developments, and startup activity
  • Emerging trends with video, radar, LIDAR, infrared, and ultrasonic sensing technologies
  • Impacts of enabling technologies such as artificial intelligence, as well as virtual and augmented reality for ADAS applications
  • Sensor fusion with advanced algorithms and computing power, connectivity and data transmission , contextual awareness and processing, and virtual sensors
  • Emerging HMI technologies and applications
  • Supply chain trends and challenges, government regulations, and mandates
  • Impact of advanced mobility technologies
  • Advanced IMU and GNSS based navigation technologies
  • Fabrication, packaging, and assembly techniques
  • Sensing and seeing beyond 200-300 meters (GPS and cloud data)
  • V2V/V2X connectivity and telematics (including 5G cellular and DSRC)
  • Reliability testing methodologies and techniques
  • Sensors and electronics for telematics applications
  • Component and system packaging technologies
  • Technology transfer, ecosystems and hubs, company formation

Who Should Attend

  • CEOs
  • CTOs
  • VPs of engineering
  • VPs of marketing
  • VPs of business development
  • Engineering leaders
  • Engineering managers
  • Marketing, sales and business development managers
  • Industry analysts
  • Investors
  • Purchasing managers
  • Sensors and electronics consultants

Conference Location

DoubleTree Detroit-Dearborn
5801 Southfield Expressway
Detroit, Michigan, 48228
313-336-3340 (phone)

Hotel Information

The conference and reception will be held at the DoubleTree Detroit-Dearborn. A block of rooms has been reserved at the DoubleTree for a negotiated rate of $124.00 per night. The room block cut-off date is March 15, 2018.

To reserve online, please go to You can also call in your reservation directly to 313-336-3340; please ask for the discounted room rate for the ADAS Sensors conference.

The DoubleTree Detroit-Dearborn is approximately 15 miles from the Detroit Metropolitan Airport (DTW). The hotel has airport shuttle service available – please call 313-336-3340 to schedule service.

Prior Participating Companies
(from the 2016-2017 events)

Click graphics below to view participating companies.

(from the participants and attendees of the 2016 and 2017 events)

“As a presenter, I was impressed with the level of the attendees and the quality of the questions and feedback we got from the audience. All presentations were very informative and, even as an insider, I got to learn a lot during the day. The organization was superbly efficient and "transparent", which made ample space to efficient networking breaks. I will have lots of work to do after the conference just to follow up on the many significant contacts we have made. And that is what we go to those events for.”
Jean-Yves Deschênes, President, Phantom Intelligence

“The ADAS Sensors Workshop is a good place to find cutting edge technology companies for automotive sensor based systems. I found the content to be informational and relevant.”
Joel Gibson, Vice President – Program Line Management, Magna International

“The workshop was a good experience, being my first time. Hoping to attend more in future!”
Chandan Gope, Director of R&D, IntelliVision

“Spending two days at the ADAS Sensors 2017 was a great investment of time. High quality talks given by industry expert speakers allowed me to understand the trends in autonomous driving technologies, in particular LIDAR and radar. As a Global OEM Manufacturing Engineering representative, the insights obtained not only from the talks but also from interacting with the exhibitors and other attendees are helping us to shape the future of our vehicle assembly plants. As a side note, the lunch provided was beautiful; it exceeded my expectations!”
Marcelo Mendonca, Global Manufacturing Engineering, General Motors

“The ADAS Sensors 2017 conference had very good and latest information presented to an educated audience of decision makers. I found the event to be valuable for networking and excellent business contacts. The presentations from the speakers were top class!“
Rajeev Thakur, Regional Marketing Manager – Infrared Business Unit, OSRAM Opto Semiconductor

“I found the workshop to be very informative and well organized. The presentations and follow on discussions offered good insight into a rapidly changing market space, highlighting some of the new technology trends that will have a major impact as we move forward.”
Gene Traverse, Regional Sales Manager, Pleora

About Us

Microtech Ventures is a global firm focused on venture capital and M&A advisory services for MEMS, sensors, and microtechnology companies. We also publish MEMS Journal, the largest MEMS publication worldwide. We cover the most notable MEMS news and developments to ensure that our subscribers explore and take advantage of the latest business development, commercialization, and partnership opportunities. We also provide the following services:

  • strategy consulting
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We were founded in 2003, currently have 34,800+ subscribers worldwide, and attract top-level executives, engineers, and researchers who are active participants in the MEMS, sensors, and microtech community. For inquiries, please email us at For more information, please visit

Contact Information

Dr. Mike Pinelis
President and CEO
MEMS Journal, Inc.
734-277-3599 (phone)

Jessica Ingram
Sr. Events Manager
MEMS Journal, Inc.
360-929-0114 (phone)